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A super quick intro to atopic dermatitis: What is it, and how do you get it?

A super quick intro to atopic dermatitis: What is it, and how do you get it?

What is atopic eczema? Atopic eczema, also known as atopic dermatitis, is a chronic (long-lasting) and common skin condition caused by skin inflammation. It may start at any age but the onset is often in infancy. Atopic eczema is the most common form of eczema. 1 in every 5 children in the UK is affected by atopic eczema at some stage. Atopic eczema usually occurs in people who have an “atopic tendency”. This means they may develop any or all of three closely linked conditions: atopic eczema, asthma and hay fever. Often these conditions run within families with a parent,...

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The link between eczema and allergies

The link between eczema and allergies

There is some controversy with regard to the role of allergies in eczema. There is no conclusive data on whether allergens do have a worsening effect on eczema or not, but in this overview we'll take a look at some of the key allergens that are thought to play a role, and what you can do to minimise their risk. Food Allergies A worsening of eczema by foods in food allergic patients has been reported on numerous occasions, with the vast majority of cases seen in young children. The most commonly cited allergens are milk, egg, peanut, soy, and cereals....

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Why are emollients so important when you have eczema?

Why are emollients so important when you have eczema?

Using emollients helps to calm your skin: Overall, those who use emollients see a reduction in the number of flare-ups, as well as longer times in between flare-ups. Not only that, but using emollients helps steroids to work better. Research shows that combining topically applied steroids with emollients is more effective than using topical steroids alone, resulting in fewer flare-ups in the long run. Using emollients also reduces the need for steroids: People using emollients tend to use less topical steroids than people who don't. Any emollient is better than no emollient: Though evidence clearly points to the benefits of...

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Customised skincare that works. Really.

It's time for a new approach to problematic skin: one that's smart, helpful, and above all - honest.

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