"Psoriasis is a chronic condition and you
have to learn how to live with it"

Those were the words from Pia's doctor. Pia is the co-founder and director at Growth Tribe and was used to working every waking hour. But at that point she realised that she could not longer fight her psoriasis or make it go away completely. She could learn how to live with it the best way possible, which is what she's doing today - with the right skincare and by taking care of her mental state.

Take the skin test in a couple of minutes

Here at Nøie we make customised skincare. When you've taken the skin test we can match you with the cream, that works best for you specific skin issues - it'll even have your name on it 👀


We won't give up on you and your skin

Luckily, 78% of all Nøie users sees and feels an improvement after just 4 weeks, but if you're not satisfied with your results after the 30 days we'll send you a new personalised cream for free. If you still don't see an improvement, we'll give you your money back. Easy as that!

“Your body cream helped my water eczema so much, that I hardly notice it anymore. It has really increased my feeling of self worth.”

Review from Instagram

“I've been using my new cream and it's just amazing. It's really helping me with my skin issues which is just the best! Thank you so much for your great customer service!”

Review from Customer Care

"Honestly - I'm just so impressed! The cream for my face has made an incredible difference. The spots where my skin was ALWAYS dry has disappeared and the areas where my skin would always get oily are almost gone as well."

Review from Instagram

No more mass produced skincare. Our creams are based on deep dermatological knowledge and matched to your skin's specific needs. This is how it works:

How it works

1. Fill out your skin profile on

2. Match with your personal cream(s)

3. Your healthy skin journey begins

4. Track your skin and update your formulations

Match with your customised cream