Our approach to sustainability

What about the planet?

We’re working hard to become a zero-waste company that sources all our packaging from sustainable and recycled materials. We’re not quite there yet, but until then, here is a complete list of what we’re doing at the moment, and where we are going to improve. You can also take action by reusing and recycling your product and delivery packaging.

Our tubes

Our tubes are made from 50% to 75% recycled, food-compliant plastics and the cap is made from 100% ocean plastic material, helping to reduce the production of new plastics.

Our commitment:

We’ll get to a 100%! It’s just a matter of time.

What you can do:

The empty tube can be disposed in the same recycling bins as conventional plastic tubes.

Our body cream bottles

We’re proud to say that our bottles are made from 100% post-consumer recycled plastic. Recycled plastic is a sustainable solution to reducing virgin plastic consumption.

Our commitment:

We'll Continue to supply our bottles in recycled plastic.

What you can do:

Reuse or recycle. You can recycle your bottles in the same way as conventional plastic items.

Our face cream bottle

Made from virgin plastic with a metal spring in the chamber. The availability of airless bottles in recycled material is very limited, but the technology is moving fast, and we hope to supply your face cream in recycled materials soon.

Our commitment:

Work with suppliers to create an airless bottle from 100% recycled material.

What you can do:

Recycle it. Separate the metal spring from the plastic and recycle each item in the appropriate collection bin in your local area.

Our shipping boxes

Most of our shipping materials are FSC certified, including the filling and the product information insert. Our shipping boxes are made with paper from sustainable forests in Sweden. We secure the package with a sticker that is printed on PVC.

Our commitment:

Work to increase the percentage of FSC recycled paper material and to get stickers in a more sustainable material.

What you can do:

The shipping box and filling can go into the same cardboard recycling container, so be sure to recycle them in your normal collection bins.

Our caps

By using aluminium caps we're able to reduce the size of our shipping boxes. And every time you reorder a bottle, we encourage you to reuse your previous pump.

Our commitment:

We are yet to locate a supplier making recycled caps, but we won’t stop until we find it.

What you can do:

Reuse or recycle. Can be recycled together with conventional metal waste.

Our pumps

Our pumps are made from virgin plastic with a metal spring in the chamber.

Our commitment:

We are far from our goal. But we're on it. We’re in dialogue with suppliers to source more sustainable pumps.

What you can do:

Reuse. Your pump will work with your next bottle, so keep hold of it and reuse in future products. Just let us know when you place your next order, and we won't send one.

Our cotton bags

The bags are made from cotton, linen and polyethylene. We use them to protect your products from dust and dirt during shipping.

Our commitment:

Soon, we'll change to 100% cotton bags in the same high quality.

What you can do:

The cotton bag can be reused as a travel bag to store your bathroom products, as a gift bag, or for storing other various things.

CO2 neutral delivery

We emit a bit of CO2 every time we ship your package, but we compensate for the amount by planting trees in Denmark. The trees create biodiversity and they compensate for the amount of CO2 our shipments emit. If you wanna know more, take a look here.

Our commitment:

Our plan is to become CO2 positive.

What you can do:

If you get your order delivered to a drop off point, you’ll decrease the amount of CO2 emitted in transport, since your package will be delivered along with a bunch of others.

Our creams

All of our ingredients are of the highest quality and sourced sustainably. Our creams are manufactured close to our office and distribution facility in Copenhagen.

We continuously strive towards improving our sustainability, so there will never be more in your cream than what is absolute necessary for your skin.

Read all about our ingredients here.

Our approach to sustainability

Customised skincare that works. Really.

It's time for a new approach to problematic skin: one that's smart, helpful, and above all - honest.

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